The Coors Light’s Superbowl XLIII contest is getting football fans to start thinking about where they want to be watching the Superbowl: from their living room or from the field. The sweepstakes rewards 5 lucky players with tickets to either Superbowl XLIII on February 1, 2009 or to Superbowl XLIV in February 2010. To enter, fans must purchase specially marked packages of Coors Light. Each package contains a promo-code. The contest can either be entered by submitting the code to the Coors Light website or by texting the code to 42653 (4COLD). In addition to Superbowl tickets, winners will also receive a four night hotel stay in the hosting city. Both of the Superbowls are scheduled to take place in Florida, so winners can look forward to beating some winter weather while taking in the football game of the year. The contest runs from December 7, 2008 to February 2, 2009 and notes that Grand Prize winners who are verified by the judges prior to January 16, 2009, will receive a trip to Super Bowl XLIII in Tampa, Florida. Grand Prize winners who are verified after January 16, 2009, will receive a trip to Super Bowl XLIV in South Florida in February 2010. For more information, see the offical contest rules.
-JPK
December 10th, 2008
Trendhunter Magazine recently published a great list of their favorite 40 Text Message Innovations. The article is a comprehensive round up of some truly amazing text message news, alerts, and services; from referencing last week’s popular story of a British surgeon who saved a 16-year-old Congolese boy’s life with text-messaged amputation instructions to giving nods to Domino’s for enabling pizza delivery via SMS (which Codespotter caught onto a few months ago. Trendhunter’s article is a fun look at some of the more creative uses for SMS text messaging and directs readers to all the services via an onscreen slideshow. It can be found here.
-JPK
December 9th, 2008
Mobile Marketer Associate Editor Giselle Abramovich relayed a fun contest that Guinness is running that the brewery hopes will further perfect its product (which, as most Guinness lovers know, is no small feat). Teaming up with NY agency Mobile Card Cast to present the Great Guinness Pint Contest, Guinness is using the contest to put a clear emphasis on the value of customer feedback.
The contest asks patrons to visit participating bars, enjoy a pint of Guinness or two; rate their pint(s) on a 1-10 scale, and text GREAT and the rating to 88500. The top rated bar will receive a plaque and a celebration party sponsored by Guinness. Abramovich notes, “The Guinness Quality Mobile Program is the first of its kind. This program allows consumers in a non-invasive way to tell the bar or restaurant how much they enjoyed or disliked their pint. While the consumer rates the pint, the bar or restaurant is now measured against its peers.”
Although asking a barroom of Guinness drinkers to provide accurate, measurable data about the quality of their beer may seem like a fruitless cause, Guinness is nevertheless rewarding each participant by entering them to win a trip to the Guinness Brewery in Dublin to celebrate Guinness’s 250th Anniversary.
December 5th, 2008
Although winter is coming and the great outdoors is getting colder, Stratton Mountain in Vermont is offering this contest to remind us all that we should embrace the snow and take a snowday to celebrate. By texting SKIFREE, OUTSIDE, or SMILE to 22122, contestants can enter to win one of 10,000 free tickets to the mountain where they can spend their snowday skiing and snowboarding.
An important note about the contest is that free lift ticket prizes can not be used from December 26 through Jan 3, January 17 through January 19, or February 14 through February 20. Those dates aside, this contest and all 10,000 of it’s lift ticket prizes, is worth an entry (the official rules list odds of winning as 1:15). The contest runs from November 10 to February 18, 2009.
Stratton also offers mobile alerts with Stratton Mountain Mobile, which users can sign up for here.
-JPK
December 4th, 2008
Thanksgiving may have come and gone, but Comedy Central’s fun Thanksgiveaway Wiikend sweepstakes is still on the table and is still plenty to be thankful for. The contest requires some work but payoff comes in the form of great prizes: a personalized Honda Scion; $5,000 dollars in cash; one of 48 Nintendo Wii hourly prize packs; Canon cameras, and more.
The contest has been active since November 27 and requires players to record code words that Comedy Central has been playing on the air once per hour. Players must submit these code words to Comedy Central using either the contest’s official CodeKeeper entry form (available here). Players can also enter into a special mobile contest by texting ENTER to 44686.
The contest accounts for those of us who were too busy eating, napping, and shopping by playing a video on the Thanksgiveaway Wiikend site that displays each code word. The contest expires on December 7th, so it is still active and Scions and Wiis are still up for grabs by the hour. Good luck and happy code hunting!
- JPK
December 3rd, 2008
Walmart is wasting no time during the first days of the busy holiday shopping season. As MobileMarketer reports, the retail giant has launched its Holiday Mobile Alerts program for shoppers who want to receive exclusive information about gifts, ideas, and special offers that the store is offering. As MobileMarketer reports,
“The mobile effort, introduced without fanfare, targets shoppers with the promise to deliver them early news of bargains in-store or online at Walmart. It is also an opportune attempt by Walmart to build a database of mobile consumers for marketing offers and deals” (read the rest of the article…)
Walmart emphasizes the ease of signing up for the alert service. By simply dialing #WMT on a mobile phone, Walmart shoppers enable their phones to receive the SMS alerts. Alerts include gift ideas, recipes, and product news and reviews. Subscribers will receive three alerts per week and the alerts run not only for the duration of the holiday shopping period, but also will be sent periodically throughout the year to subscribers.
In addition to Holiday Mobile Alerts, Walmart also offers a shopping-trip enhancing iPhone application, as well as iPhone widgets for direct linking to the walmart.com homepage.
- JPK
December 3rd, 2008
Jackpot Rewards, a subscription-based gaming and shopping company, is offering its prospective members a free 7-day trial. While the service is usually $12 per month, capitalizing on their free trial program is a great way for potential new members to get involved with the company. As Jackpot Rewards explains on their website, there are three important rewards that are instantly received after signing up for a subscription: winning, saving, and giving.
Jackpot Rewards gives subscribers three weekly opportunities to win a $145 Million Super Jackpot, as well as weekly $1 Million Jackpot drawings and a weekly Guaranteed Prize Winner drawing, which gives away a prize rather than a jackpot. The company essentially hosts a lottery where they randomly select six numbers. 
Jackpot Rewards members are automatically entered into each contest with six numbers that they have selected. If a contestant’s six numbers match the six numbers drawn, they then win the Super Jackpot. If the contestant matches two or more numbers, they are automatically entered into the $1 Million Jackpot drawing. In addition, for each number matched, the contestant receives ten entries into the Guaranteed Prize Winner contest. Super Jackpot drawings are held every Monday, Wednesday, and Friday, while the weekly Jackpot drawings are held on Saturdays and the Guaranteed Prize drawings are on Sundays. Members can also form Jackpot Groups and align with other members to increase their chances of winning prizes.
Subscribers also can instantly save money with Jackpot Rewards’s Cash Back Shopping program. Jackpot Rewards explains that retailers pay the company commission for generating and referring sales and in turn, Jackpot Rewards gives their commission back to their customers. For example, if they use Jackpot Rewards as a portal to shop at Target Online, customers receive 10% cash back from their total purchase. Jackpot Rewards also hosts a Deal of the Day, where they greatly discount a certain item for members. Over 550 merchants and 20 million items are accessible to purchase through the Jackpot Rewards portal.
Finally, Jackpot Rewards maintains a dedication to donating money to charity. The company itself was founded around principles of charity; born in a strategic planning meeting discussing ways to help poor and at risk children. The company offers a program for charities that actively provides a different kind of reward. When a charity partners with Jackpot Rewards, they receive both a $10 donation and 25% of the supporter’s monthly membership fees. Since Jackpot Rewards does not set a cap on the amount of money that can be earned by the charity, the program offers, as they say on their website, unlimited earning potential.
Jackpot Rewards is an easy opportunity for gamers, shoppers, and charities to earn money for themselves and their charities. The free trial that the company is offering enables new members and subscribers to try Jackpot Rewards out and potentially win something in the process. Between enticing weekly jackpots and practical daily savings, Jackpot Rewards offers something for every member and is a great way to both give and receive.
November 11th, 2008
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